The Gita Blueprint for Leading and Winning in Business
Sanjaya said: Hearing these words from Lord Keshava, Arjuna
prayed again to Krishna, shaking with fear, with folded hands, bowed head
in a trembling voice.
Arjuna said: O Hrishikesha! The entire universe is dancing and
celebrating Your greatness. This is understandable. All evil demons are
running helter-skelter, and all deities such as groups of Siddhas are bowing
their heads to You.
When scaling is a mandate and not a choice, accept it wholeheartedly, its demands, its playfulness, its lessons, its glory, power, and scope. Throw away all sorts of negativity from here on and adopt a positive and encouraging mindset to deal with scale.
Sanjaya describes Arjuna’s inner state after hearing Krishna’s uncompromising words. Arjuna trembles—fear has not vanished—but something deeper has shifted. He bows again, his voice faltering, yet clearer in intent. In his response, Arjuna acknowledges that the world reacts appropriately to Krishna’s power: some rejoice, some flee, and the wise bow in reverence.
This moment marks acceptance without denial—fear exists, yet resistance dissolves.
There comes a stage in entrepreneurship when scaling is no longer a choice—it becomes a mandate.
The market demands it. Customers pull you forward. Competition forces your hand. Standing still is riskier than moving ahead. At this point, hesitation only prolongs anxiety.
The entrepreneur realizes: This phase must be lived fully.
It brings pressure, unpredictability, power, visibility, and intense learning—all at once.
Great leaders accept reality in its entirety.
When scaling becomes inevitable, the entrepreneur must:
This acceptance requires a deliberate shift in mindset—discarding negativity, fear-driven thinking, and self-doubt. What replaces them is not blind optimism, but constructive courage—the willingness to face scale as it is, not as one wishes it to be.
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