UdyamGita

The Gita Blueprint for Leading and Winning in Business

UdyamGita

Vijnana Yoga

Chapter 7 - Verse 7,8,9,10,11
मत्त: परतरं नान्यत्किञ्चिदस्ति धनञ्जय |
मयि सर्वमिदं प्रोतं सूत्रे मणिगणा इव || 7||
रसोऽहमप्सु कौन्तेय प्रभास्मि शशिसूर्ययो: |
प्रणव: सर्ववेदेषु शब्द: खे पौरुषं नृषु || 8||
पुण्यो गन्ध: पृथिव्यां च तेजश्चास्मि विभावसौ |
जीवनं सर्वभूतेषु तपश्चास्मि तपस्विषु || 9||
बीजं मां सर्वभूतानां विद्धि पार्थ सनातनम् |
बुद्धिर्बुद्धिमतामस्मि तेजस्तेजस्विनामहम् || 10||
बलं बलवतां चाहं कामरागविवर्जितम् |
धर्माविरुद्धो भूतेषु कामोऽस्मि भरतर्षभ || 11||

Translation

O Dhananjaya! There is no entity in this universe that is superior to
Me (Lord Krishna). Everything in the universe is supported by Me, just like
a garland of pearls is supported by a string.

O Son of Kunti! I am the sweetness in water. I am the radiance in the
Sun and the Moon. I am the primordial syllable Om in the Vedas. I am the
sound in space. I am virility in humans.

I am the fragrance on earth. I am the brilliance in fire. I am the life in
living beings. I am the austerity in ascetics.

Know that I am the eternal seed and the root cause for the existence
of all beings. Intelligence in the intelligent is due to Me. Strength in the
powerful is due to Me (The Lord is the root cause not only of all beings but
also of their strength and qualities).

I am the strength in the powerful people who are devoid of passions
such as lust, anger, and attachment. I am the desire in beings not
contradicting dharma or virtue.

Unfiltered First Take

The entrepreneurial journey is beautiful, powerful, and fun filled. All the struggles, wins, losses, celebrations, fights, and disappointments come together to make it worthwhile and beautiful.

There is no limit to entrepreneurship. The scope is wide and deep. If one truly enjoys the journey, he rarely seeks other materialistic pleasures. For him, entrepreneurship is everything. It quenches his thirst for growth, lights the path of serving people, and becomes the most sacred aspect of his life. He sees limitless possibilities and opportunities every day and creates a living example of limitless human ability.

He enjoys every day with the same enthusiasm as a small child experiencing the first smell of rain. He sees the ability to kindle the fire in each person’s belly to transform the universe. He fills many souls with purpose and thinks of the purpose of the business every second, yearning to attain the goal.

He unknowingly plants entrepreneurial thoughts in many people. He creates opportunities for intellects to challenge their intelligence and make a difference. He is the magician who creates glory with the help of others and makes them great as well.

He brings out the best in people, strengthens their character and personality, and creates deep joy in their lives without breaking any laws or rules of society.

He touches millions of lives by creating opportunities through entrepreneurship.

UdyamGita Interpretation

Krishna now reveals the unifying principle of existence. Nothing stands apart from Him; everything is connected like beads held together by an invisible thread. He then points Arjuna to the essence within everything—the taste in water, the light in the sun and moon, the fragrance of the earth, the fire in energy, the intelligence in the intelligent, and the strength in the strong that is free from craving.

The message is profound: greatness is not separate from life—it is hidden inside it. What we admire externally is merely the visible expression of an underlying force that gives coherence, vitality, and purpose to all.

Business Insight

Entrepreneurship mirrors this truth beautifully.

The entrepreneurial journey is not linear—it is a rich tapestry of struggles, wins, losses, conflicts, celebrations, doubts, and breakthroughs. Together, they make the journey intense, meaningful, and deeply fulfilling.

For a true entrepreneur, business is not just an occupation—it becomes:

  • the taste that quenches the thirst for growth
  • the light that guides service to people
  • the sacred pursuit that gives meaning to everyday effort

When an entrepreneur truly enjoys the journey, material pleasures lose their grip. The scope of entrepreneurship then appears limitless—wide in opportunity and deep in impact. Every day brings new possibilities, new challenges, and fresh energy to create.

Such founders live with childlike enthusiasm—like experiencing the first fragrance of rain every single day. They see potential everywhere, kindle fire in dormant minds, and transform ordinary effort into extraordinary outcomes.

Leadership Lesson

Great entrepreneurs become living examples of human potential.

They:

  • infuse purpose into countless lives
  • seed entrepreneurial thinking without preaching
  • create arenas where sharp intellects test themselves and grow
  • build glory not alone, but through others—making many great in the process

Their strength is not driven by ego or unchecked desire, but by purpose-aligned power. They bring out the best in people, strengthen character, and generate intense joy—without violating ethics, laws, or social harmony.

Leadership at this level becomes almost invisible. The founder is no longer chasing success; success flows through the organization, touching millions through opportunity, dignity of work, and shared growth.

Key Takeaways

  • Entrepreneurship is a complete life experience—not a career choice
  • True founders find joy in the journey, not just the outcome
  • Purpose-driven work surpasses material pleasures
  • Great leaders awaken potential rather than display power
  • Strength without ego creates lasting impact
  • Entrepreneurship multiplies lives, not just valuation

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