UdyamGita

The Gita Blueprint for Leading and Winning in Business

UdyamGita

Akṣhara Parabrahma Yoga

Chapter 8 - Verse 15,16
मामुपेत्य पुनर्जन्म दु:खालयमशाश्वतम् |
नाप्नुवन्ति महात्मान: संसिद्धिं परमां गता: || 15||
आब्रह्मभुवनाल्लोका: पुनरावर्तिनोऽर्जुन |
मामुपेत्य तु कौन्तेय पुनर्जन्म न विद्यते || 16||

Translation

Learned ones, who through their efforts have reached My abode, will
not return to this world of misery and will not take on transitory physical
bodies again.

O Arjuna! Those who hereafter attain all other heavenly worlds
below the abode of Brahma will ultimately return to the cycle of births and
deaths. O son of Kunti! Those who attain My abode will be in eternal bliss
and will never be born again.

Unfiltered First Take

Once the entrepreneur sees the impact he can create in the lives of others by using his organization as a tool, he will forget about running behind senseless numbers, meaningless metrics, and useless trends. His focus will completely shift toward impact creation metrics. This does not mean he will stop looking at numbers to fine tune the business. It only means he is no longer running behind numbers that do not make sense while measuring the impact being created. Hence, the way he measures success will be different. He will start tracking different kinds of numbers and metrics.

He will look at trends from a completely new perspective, where trends help the organization tweak its processes to maximize impact, not just revenue. He will stop running behind materialistic profits and their related factors. His focus will be only on maximizing positive impact on others. In short, he will stop participating in the rat race.

If one focuses only on profit, he has to go through the grind of constantly proving numbers and trends to investors and others. He may make it big in the business world, but if his focus remains profit, he will always have to prove profit numbers and ensure positive trends, irrespective of the negative impact on people and the ecosystem around him. Over time, the magnitude of the numbers may change, but the core principle of proving himself through numbers will continue.

However, if he realizes the positive impact he can create and works toward it, this game ends there. Only people who are interested in upliftment and empowerment of others will support him. Once he tastes this freedom, he will never want to go back to the rat race. Tracking and analysis will remain the same, but the focus will be different. He will be ready to let go of positive trends and positive numbers for short periods if, in the long run, it benefits others. With this mindset, one becomes a resource creator rather than a resource consumer.

UdyamGita Interpretation

Krishna draws a sharp contrast between two destinations.

All achievements within the material worlds—even the highest—are temporary. They demand repetition, effort, and constant revalidation. But attaining Krishna’s state ends this cycle completely. There is no return to suffering, no compulsion to re-enter the loop.

This is not escape—it is transcendence. Freedom not by withdrawal, but by reaching a higher purpose where repetition loses meaning.

Business Insight

A similar shift happens in an entrepreneur’s journey.

In the early stages, numbers dominate—revenue, growth curves, valuations, trends. This is necessary. But at a certain maturity, something deeper awakens:

“What real change is my organization creating in people’s lives?”

Once an entrepreneur truly experiences the power of impact, the obsession with senseless metrics fades. Numbers don’t disappear—but they are demoted from masters to instruments.

Success is now measured differently:

  • Impact created, not just revenue booked
  • Empowerment enabled, not just scale achieved
  • Long-term societal value, not just short-term trends

This is the moment the entrepreneur steps out of the rat race.

Leadership Lesson

Krishna’s message is uncompromising: as long as you chase the material ladder, you must keep climbing—and keep proving yourself at every rung.

A profit-only entrepreneur:

  • Must constantly justify numbers to investors
  • Is forced to maintain upward trends, regardless of collateral damage
  • May grow large—but remains trapped in endless comparison

An impact-driven entrepreneur ends this cycle.

He attracts:

  • Supporters who care about upliftment, not exploitation
  • Partners aligned with purpose, not just returns
  • Teams motivated by meaning, not fear

The game changes permanently. Tracking, analytics, and reviews continue—but the reference point shifts. Temporary dips are acceptable if long-term human and systemic benefit is protected.

This is when the entrepreneur transforms from a resource consumer to a resource creator—for people, communities, and ecosystems.

Once this freedom is tasted, there is no desire to return to the race.

Key Takeaways

  • Chasing numbers keeps you trapped in repetition
  • Impact-driven purpose brings lasting freedom
  • Numbers are tools—never the destination
  • Profit obsession demands constant proof; impact builds trust
  • True success uplifts others and ends comparison

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